Know Your Numbers: Intro to Google Analytics

This challenge will help you discover whether all the time you're spending on social media -- giving value in Facebook groups, sharing blog posts to Twitter, looping images on Pinterest, or adding a #linkinprofile on Instagram -- is ACTUALLY directing traffic to your website. 

  1. Understand which social platforms are sending the most traffic to your website
  2. Discover which pages on your website are getting the most social traffic
  3. View which social media is working best for each type of content
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